This is a simplistic but highly effective album cover. It depicts the typical conventions of the indie genre in smoking and the mid- twenties male and manages to be eye catching and effective without being in your face. This is achieved by the use of black and white and the fact that the man appears to be staring right at you. There are no distractions from the picture, no band or album name, this gives the cover that minimalistic feel. This is overall effect is something we intend to replicate in our production.
The minimalistic design is maintained on the reverse, with the picture taking up the entirety of the back cover and the track list written in a small font in the corner, almost reluctantly. This continues the theme of simplicity and the reliance on imagery rather than text. There is an obvious link to the front cover as the picture is very similar. At first this may seem lazy but when considered fits in perfectly with the overall minimalistic, simple look of the design. This is an interesting technique and is something that we will consider when producing our own album cover.
The theme of smoking continues on to the CD cover, usually the CD just has the band and the name of the album so this is a fairly original and interesting idea. Note once again the omission of any text, this is a fairly unusual and striking CD design, ensuring that the consumer is entertained even before playing the CD.
The booklet consists of several pictures of the band members doing normal things such as going out with friends or smoking. This is what a large majority of the target audience would spend their free time doing and paints the band members as just ‘regular Joes’, or just like them. This immediately allows the audience to relate to the band and establishes a firm bond by presenting themselves as genuine. There is a wide variety of shots, including mid-shots and long shots. This ensures the viewers interest is sustained throughout reading.
This is a great post.
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